Jurnal Manajemen Dirgantara

Sustainable Urban Transport: The Role of Public Transportation Quality in Reducing Private Vehicle Dependence

Fri, 10 Jul 2026 01:21:38 +0700

Sustainable urban transport has become a critical priority for cities worldwide as rapid urbanization and increasing mobility demand intensify traffic congestion, environmental pollution, and energy consumption. One of the major challenges faced by urban transportation systems is the growing dependence on private vehicles, which contributes significantly to greenhouse gas emissions and urban mobility inefficiencies. In response to these challenges, improving public transportation systems has been widely recognized as an essential strategy for promoting sustainable urban mobility. This study examines the role of public transportation quality in reducing private vehicle dependence among urban commuters. Using a quantitative research approach, data were collected from 312 urban commuters through a structured questionnaire survey. The study employed Structural Equation Modelling (SEM) to analyse the relationship between perceived public transportation quality and private vehicle dependence. Public transportation quality was measured through several dimensions, including reliability, accessibility, comfort, safety, and service frequency.

The results indicate that public transportation quality has a significant negative effect on private vehicle dependence. This finding suggests that improvements in service quality can encourage commuters to shift from private vehicles to public transportation. In particular, reliable and accessible services, along with improved passenger comfort and safety, play a crucial role in shaping transportation mode choices. This study contributes to the literature on sustainable urban mobility by providing empirical evidence that enhancing public transportation quality can effectively reduce reliance on private vehicles. The findings also offer important policy implications for urban planners and transportation authority’s seeking to develop more sustainable and efficient urban transportation systems.

Employee Engagement Group Rumah Makan di Yogyakarta Tahun 2024

Suhartono Suhartono, Awal Satrio Nugroho — Fri, 10 Jul 2026 01:24:38 +0700

Human resources are a very important asset for companies. Good human resource management will produce good results for the company. Employee engagement is a relatively new term in human resource management. According to Tritch [1], employees who have engagement values are workers who are fully involved and enthusiastic in their work. Another view of employee engagement is expressed by Macey & Schneider [2], who state that employee engagement not only makes employees contribute more, but also makes them more loyal, thereby reducing their desire to leave the company voluntarily. Thomas [5] defines employee engagement as a stable psychological state resulting from the interaction between an individual and the environment in which they work. The factors or aspects that shape employee engagement, which are popularly developed by the Kenexa Employee Engagement Index (EEI) standard, are measured based on four components, namely Pride, Satisfaction, Advocacy, and Retention. The research population consists of all 330 employees of a restaurant group in Yogyakarta. This research is referred to as a population study because the entire population is used as the research sample [6]. Therefore, in this study, all employees will be the research sample (all employees will be given a questionnaire).

The Communication of Customer Service Officers To International Passengers: A Study at I Gusti Ngurah Rai International Airport

Ferdian Andika Putra, Gallis Nawang Ginusti — Mon, 13 Jul 2026 14:22:23 +0700

Effective communication is a crucial element in airport services, yet the complexity of interactions with passengers from diverse backgrounds, especially foreign nationals, often presents significant challenges. This research examines the communication obstacles and barriers encountered by customer service officers when interacting with passengers, particularly foreign passengers, at I Gusti Ngurah Rai International Airport, Bali. A quantitative approach was employed with a descriptive research method. Data was collected through questionnaires administered to 75 customer service officers. Data analysis was performed to identify the descriptive statistics of the officers' responses. The results indicate that officers possess a good level of readiness and adaptability in communication. The most potential obstacle identified arises from officers' inadequate practical experience, especially in dealing with the complexities of interacting with foreign passengers. Meanwhile, the most prominent communication barriers are not solely linguistic in nature; they also encompass interrelated psychological, physical, and sociocultural aspects. The barriers are evidenced by a lack of confidence in using the language and an elevated cognitive load when processing or translating information, followed by physical and environmental factors, including passengers’ physical conditions, the physical distance, and the presence of crowds, as well as socio-cultural factors, such as stereotypes and value differences, have been shown to play a very significant role. These indicate the necessity to prioritize the cultivation of practical skills, self-assurance and cultural awareness, rather than merely enhancing language competence.

Keywords: Intercultural Communication, Obstacles, Barriers, Customer Service, International Airport

Empirisme Kepuasan Pelanggan Smartphone Oppo yang Ditinjau dari Kualitas Produk dan Harga

Mon, 13 Jul 2026 14:27:20 +0700

This study examines the simultaneous effects of product quality and pricing on customer satisfaction with Oppo smartphones in Jakarta Pusat, Indonesia. In an increasingly competitive smartphone market, identifying key determinants of customer satisfaction is essential for maintaining brand loyalty and competitive advantage. Utilizing a quantitative causal research design, data were collected from 96 purposively sampled Oppo users residing in Jakarta Pusat. Statistical analysis using SPSS revealed that product quality and price collectively explain 28.3% of the variance in customer satisfaction. Specifically, product durability and biometric feature accuracy positively influenced satisfaction, whereas design aesthetics and ergonomic attributes presented opportunities for enhancement. Price affordability was a significant predictor; however, perceptions regarding value for money were mixed, underscoring the necessity for improved marketing communication. Additionally, customer willingness to recommend Oppo smartphones was identified as an area requiring strategic focus. Based on these findings, practical recommendations include implementing referral incentive programs, targeted social media campaigns to encourage positive user testimonials, and optimizing after-sales services to strengthen brand advocacy and customer retention. This research contributes empirically to the understanding of value-driven satisfaction among urban Indonesian smartphone consumers and offers actionable insights for practitioners seeking to enhance market performance.